A great business speaker will always be an effective communicator with a good understanding of structuring a talk.

Never assume that an expert on business topics can provide a quality presentation.

Full-time, business speaker John Bell describes some of the techniques he uses that have resulted in delegates voting him 'Speaker of the Year' on so many occasions.

Here he explains how experienced business speakers give structure to their presentations.

Some of the world's greatest business minds can ooze confidence and excel as practitioners of business, yet can become shivering wrecks whilst standing behind a lectern facing an unassuming and docile audience.

Let me make one thing perfectly clear from the outset ~ quality business speakers are not born with a natural ability to captivate and inform an audience.

They have learnt the essential skills required for a polished, public speaking performance and then practise and perfect their art.

If, as a business speaker, you are wanting some tips on structuring a speech, you need to read on.

Firstly, as a business speaker, you need not only to establish the title of your talk but also the objective of the presentation. e.g. the title may be 'The Alpha Widget' and the objective could be 'To familiarise delegates with the benefits of using the Alpha Widget'.

Clarify the purpose of your role as a business speaker by asking the client what they would prefer the audience knew or felt at the conclusion of your speech.

It is also important you are clear on how long your talk as an invited business speaker is required to run.

Get ready for action by removing all unnecessary rubbish from your office desk.

Use something similar to the Post-its that are available at most office supply stores and write the title and aim or objective of your business speech on two separate sheets and place them near the middle of your desk.

Carry out a brainstorming session by writing anything that comes to mind that is connected to your title or business speaker objectives onto additional Post-its and place them around your title and defined objective.

The hard part comes when you are called upon to edit your masterpiece by removing all Post-its that are not required to guarantee the overall success of your business speaker presentation.

You will need to consider carefully how long your business presentation is to last and whether you, the admired business speaker, will be taking questing from the audience.

Consider each Post-it as no more then two to three minutes in speaking time and this will help you improve your time management skills as a business speaker.

The best professional, business speakers quickly knock their talk into shape be structuring their speech with a beginning, middle and end. It might, by way of example, be around the past, present and future of a new product about to be launched.

You will also require a quick 'overview', normally placed near the front of your presentation, that tells the audience what you will be covering during your speech.

I also recommend that you add one Post-it thought at the end of your business talk to act as a finale.

Examine your speech as it sits on the desk in front of you. If a particular topic needs a detailed explanation you may, as a quality business speaker, have to drop other, less important material in your speech.

Providing a sound platform for which to launch a business speech is a sure-fire way to gain the admiration of those who make up the audience.

Top, professional business meetings speaker John Bell is as comfortable speaking in front of 5,000 delegates as he is 5. A Master of Education and former comedy entertainer John 'EDU-TAINS' business delegates with his unique style of delivery. To better understand why he has been voted 'Best UK Conference Speaker of the Year' on four occasions you need to visit John's Website and watch some short videos of him performing as a business speaker.